Motion / 3D
PUMA Embroidered-Style 3D Logo Reveal
A stylised 3D logo animation exploring an embroidered thread effect, created with MoGraph in Cinema 4D and rendered in Arnold.
Overview
This personal project explores a stitched, embroidered-style animation treatment for the PUMA logo, combining motion design, procedural setup and textured 3D rendering.
The piece was created in Cinema 4D using MoGraph to build the effect of threads gradually forming the logo across the surface, giving the animation a tactile and crafted appearance. The aim was to recreate the feeling of embroidery while keeping the motion clean, graphic and visually engaging.
Particular attention was given to the composition, the timing of the reveal and the contrast between the thread-like elements and the darker fabric-inspired background. Arnold was used for the final render to achieve depth, texture and a more polished finish.
The final edit, music and composition were completed in Adobe Premiere Pro.
This is an unofficial personal project. PUMA and its associated trademarks belong to their respective owners.
What we did
3D Motion Design
MoGraph Animation
Look Development
3D Rendering
Editing and Sound
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